When Mrs. Fields was launched in Palo Alto, California in 1977, Debbi Fields had one goal in mind: making people happy with her delicious chocolate chip cookies. She knew that once people tasted her fresh baked cookies made with premium, fresh ingredients, they would be hooked. But even she couldn’t have anticipated that her cookies would become the most recognized – and sought after -- premier cookie brand in the world. That popularity has never waned. After all, who doesn’t love fresh-baked Mrs. Fields cookies?

Contact Information for Mrs. Fields Franchising LLC

Company Website: http://www.mrsfieldsfranchise.com

2855 E. Cottonwood Pkwy., #400 NA
Salt Lake City
UT 84121 USA Work: (801) 736-5600
Fax: (801) 736-5936

Entrepreneur.com Company Profile

Email: vhepworth@mrsfields.com

Opportunity Type:

Training Available:
  • At headquarters
Support Available:
  • Newsletter
  • Meetings
  • Phone Support
  • Internet
  • Purchasing cooperatives

Business Start Date: 1

Description: When Mrs. Fields was launched in Palo Alto, California in 1977, Debbi Fields had one goal in mind: making people happy with her delicious chocolate chip cookies. She knew that once people tasted her fresh baked cookies made with premium, fresh ingredients, they would be hooked. But even she couldn’t have anticipated that her cookies would become the most recognized – and sought after -- premier cookie brand in the world. That popularity has never waned. After all, who doesn’t love fresh-baked Mrs. Fields cookies?

Required net worth: $150,000

Total investment: $180,000 – $247,000

Cash liquidity: $75,000

Franchise fee: $30,000

Franchise Start Date: 1

Number of Employees: 150

Number of Franchises: 458

Company Owned Units: 57

Ongoing Royalty: 6%

Financing Available: Yes Third Party


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